Social Signals

Social signals are used everyday. By ‘liking’ and ‘tweeting’ social media indicates our interests. In 110 flags the Social Signals of Valkenberg Park in Breda are presented as a collaboration between Graphic Design Festival Breda and Trapped in Suburbia. The project explores how the park can be seen as a reflection of society. Information was gathered about the different ways in which Breda’s main park was used by city dwellers. Vakenberg Park is a main artery through the city as everyone has to pass through it on their way to the central station or city centre. In the summer months the park becomes a leisure staple for Breda’s residents. As the park is so widely used by many different people it becomes a micro-society. The data gathered about the park explores how this society functions. Social Signals gives a visual representation of the collected data. The flags are positioned throughout the park and show how important the park is for the city. The flags were also part of the I Love Breda exhibition in the Museum of the Image.