Grafisch Geluk (Graphic Happiness) presents 100 years of Dutch graphic design. It showcases the work of Wim Crouwel, Dick Bruna, Anthon Beeke, Otto Treuman and many more. The exhibition looks into designers trying to find happiness in their work, in graphic design.
Outside of design many people search for happiness in Las Vegas. The city has become synonymous with the idea. Inspired by the signs of Las Vegas the complete exhibition signage system is made from light boxes, turning the space into a dazzling display of iconic work and literally illuminating design history.
All the signage is black and white not to conflict with the vast array of colourful work on show.